7 simple steps to Keyword Mastery & Search Engine Ranking

Keyword Research has become an integral part of starting up your own business or growing your business (exponentially). Search engine marketing is here to stay for the long term, hence finding customers through keyword research should also be an integral part of your marketing.

Earlier, all you needed to do was to enter the description of your business in the title & meta tags and you were done with optimizing your web-site. Things have changed! And hence this article...

How does Search Engine Optimization (SEO) relate to keywords?

SEO is the process of increasing the number of visitors to your web-page by the careful and deliberate use of targeted keywords and their specific placements designed to get the page to show up on the top listing for such keywords. (SEO also includes other strategies not discussed here.)

TIP: Keyword Research is very useful to you when you decide to start a pay-per-click campaign to drive visitors to your website or increase revenue using adsense.

Here are the seven simple steps to keyword mastery that will cause your page to be indexed correctly by Search Engines and your link to be displayed at the very top on the search results page.

Step 1) Start with the most common words you use to describe your business(or your niche, if you operate in one). If you are in the automobile service business, you may have the following: Car Repair , Body Shop, Car Repair, New tires with car repair, Wax and Shine etc. If you actually have a niche business such as Jaguar Service And Repairs, then it becomes even more easier.

Step 2) Call your friend. Ask him how he would try to find your widget on a search engine if he lost your phone number and he wanted to look you up on the Internet. What if he forgot the name of your establishment? What if ....

Your perception of how people see you may be different from your customers' perception of you. Add these new words to the list.

Repeat this as many times as you can with different people.

Step 3) Find other words related to your original list. such as names of the brands. Lexus Repair, Lexus spare-parts, Honda kit, etc.

Mix and match keywords with your original list to find even more keywords.

Step 4) Go to google and run a search for your widget. See what keywords bring up your competition and what words do not. Add them to your list .

Step 5) Add plurals and common mis-spellings too.

Step 6) Figure out as to how often people search using each of the phrases you have identified in your list. You can use the google adwords tool for this purpose.

TIP: Use adwords tool to see how many people have searched for each of your phrases in the recent past. https://adwords.google.com/select/KeywordToolExternal . This also suggest keywords you might want to use.

Step 7) Make sure your keywords are placed in the following locations on you web page: Page Title, Meta Keywords, Meta Description, Header Tags, Alternate Description for images, First Paragraph on the page, strong Tags, Em tags, Ordered and unordered lists, Anchor Tags, File names, Folder Names, Footer Tags, Any URLs and links in your pages.

Should I use many keywords in the same page?

Yes. Use as many keywords as it makes sense. Don't overdo it. If your content becomes just a keyword trash-bin, users will start skipping over it and the search engines will catch on pretty fast. So avoid using too many keywords where it does not make sense. It's best if you have multiple pages offering up different keywords.

One caveat. You need to be aware of 'Keyword density'. Sometimes, if your usage of keywords is too high, and it looks like you have placed too many keywords, the search engine may not give you the best ranking. "Sprinkling" is the key-word when it comes to using them on each page.

You should also be aware of negative keywords. These are keywords you need to use in your PPC(Pay-per-Click) text so as to make sure that people do not click your link expecting to get freebies.

e.g. If you said : "Self Clearning Widgets- $500 and up", you keep out the people who are looking for cheaper stuff.

Are phrases better than individual words?

Depends! If your customer is searching for self-cleaning widget, then you should use self-cleaning widget. If your customer is searching for just widget, and auto clean, you should use these words separately.

How often do I have to check my keywords?

As often as you can. Your customers react to various influences around them and search for different terms at different times. To be able to remain on top with a good ranking you need to keep on top of your keywords. Sometimes they react to an offer made by a competition and start searching for similar offers.

I know. You are saying:"But I don't have that much time to devote to just keyword research." That brings us to the next question.

Do I have to do it all by myself?

I have had many websites in the past few years. In the beginning I did everything manually the old fashioned way.

Lately I've found a few tools that help make life easier for me, though you could do it all by yourselves if you had the time and the tenacity(which I sorely lack). I suggest you find yourselves a tool to do the work for you.

I use Keyword Elite now, though I've used WordTracker in the past.

Pick 1: Keyword Elite tool : If you really plan to take your business to the next level, this is a great tool. From generating your own keyword lists, to analyzing pay-per-click listings, to studying your competition, this one accomplishes quite a bit. This tool works with Google, Yahoo,MSN, Ask etc. It will save you tons of hours of wasted time and effort. Also, I like the fact that it is multi-threaded(lots of more power.)

WebSite: http://www.elitekeyword.net

Pick 2 : WordTracker: Offers a free, 'lite' version, as well as a paid version. Features include an online management system for different keyword projects, searching for often misspelled words, a system to calculate your best keywords, and much more. WebSite:Wordtracker.com/FreeWordtracker

Pick 3 : WebCEO :From a free version to a $389/- version this company has various options available. For small business owners, the $199/- version would be suitable.Go for the $389/- version if you have multiple web-sites running and your business model is solely online. Web Site: http://www.webceo.com/cgi-bin/go/clickthru.cgi?id=linkflow

What next ?

Use keyword research to identify the most likely phrases for your business.

Master keyword research just like I outlined in this article and create a massive list of targeted keywords.

Make a list of the 5 most promising keyword phrases.

Head over to your favorite domain listing / hosting company (eg. http://www.GoDaddy.com) and see if you can buy that phrase in the .com domain.eg. Self-cleaning-Widgets.com

Point your existing website to this url. If you don't have an existing web-site, create your new website using all the keywords you identified.

Submit your site to the search engines.

Happy hunting!

Copyright (c) 2008 Dave James

How Do I Start An Internet Business And Maintain My Full Time Job?

Many individuals ask themselves - is it really possible to run an online home business part-time and still continue their full time office job. The answer to this question is Yes. Many people wonder, How would they make the time? It's just too much to do all at once, How could someone manage all of this? All of these questions and comments are involved in juggling an outside job and an online home business, but the main to keep in mind is that it is possible – but are you capable? These are three important things that you would want to keep at the top of your head if you to be successful.

What really matters is you must have the desire and drive to have an online home business. If it is your wish to maintain your current day job and at the same time start an online home-based business you have to be really focused on being able to do so. If you do not want it bad enough and don't have the necessary drive you would be setting yourself up for failure. If you think you are ready to make a commitment to do both jobs and are prepared to do whatever it takes to maintain them both,then are defiantly moving in the correct direction.

What this means simply is that you must use all the available time you have from your full time job and use it to your online home business, this might mean cutting back on normal everyday recreational activities like going to dinners, the movies and other similar activities. Holidays as well as weekends can be used working on your online home-based business. As long as you are prepared to use all your free time on your online home business it would be possible for you to do both. It all comes down to you possessing the drive and desire to do what it takes to get what you want.

Nowadays there is never enough time; everybodys' daily routine is all about juggling, stretching and rushing what ever free time they have. This is the same when it comes to juggling a home-based business and you regular job you, have to be prepared to make the time. After investing the time and effort to find the best home business to start, you would not want to fail by poor time management.

Patience, Time and Drive all go hand in hand when working an online home-based business and a regular outside job, you must be efficient and manage your time wisely. Keep very focused on your plans and goals. Don't lose track and have patients because being successful does not happen easily and not everyone you meet will have understanding or patients. You can have a full-time job and run a successful online home business as long as you are prepared to make the effort and do what has to be done. If you would like to know more on this topic check out the link below for "Dotcomology" the art of making money with your home business.

by: Anderson Josiah

Are You Ready For a Successful Online Business?

Starting an online business doesn't have to be a challenge, especially when you're equipped with the right knowledge, tools, and business planning strategy. Choosing a niche market is the first step towards building your online empire, but there are many other important factors to consider before getting started. Are you ready for a successful online business? Here are some key items to consider so you are prepared with the right information before jumping in:

Mapping Out Your Small Business Ideas

When you're considering different types of small business ideas, mapping out each one individually can help you decide which ones will be most profitable-and which ideas just won't work for the long-term. Mapping out your small business ideas can help you outline the benefits and challenges of each, and help you make a better decision.

Your Small Business Startup Marketing Plan

Your marketing plan will consist of the different ways you plan to promote and build your network. This includes both clients and customers, and is an important step for a small business both online and offline. If your internet business ideas can't be promoted properly, you'll miss out on the right opportunity. Designing a valuable small business startup marketing plan is an essential step towards success. Whether you choose to launch a retail site, a newsletter, or even a blog, consider a variety of approaches so that your online business startup can be a success.

Number of Employees for Your Online Business

Is your online business going to be a solo venture, or will you be hiring employees? An online business that is maintained with just one or a few employees is easier to start and manage; you can plan out everything step by step, and slowly build your business until you feel you're ready to start paying a salary or wage to others. One of the biggest benefits of a small business startup is the ability to control and manage operations from the get-go; if you enjoy working independently and are interested in building your own small business, consider waiting until a later date to bring on a team of employees.

Designing Your Online Business Website With Success

If you're not web-savvy enough to build or design your own website, you'll need to hire a professional web designer to manage the project. Make sure you choose something that will attract customers and make it easy for people to find your products. You want customers to be able to get a hold of you easily, so it's a good idea to include an e-mail address or phone number for contact. Whether it's an online retail business or just a service, a great presentation can help you make the sale.

Building Credibility Online

Your online business will need to build credibility to attract customers, clients, and subscribers. You can do this by marketing and promoting your website using a variety of tools already on the web. From article distribution to press releases, you'll need a strategy to build credibility so your online business can take off easily. There are many money making ideas on the web today, but only a few survive because of effective marketing and promotions. Use a variety of strategies to start building credibility online, and you'll start seeing profits sooner than you think.

Being prepared for online business success is an important step. From marketing to hiring, get your online business off to a strong start with any or all of these key factors in mind.

by: Clinton Douglas IV

SEO Campaigns And What Not To Do

Given the ratio of the internet, and given the fact that so many people in the business world use it to further their goals and ambitions, it is shocking how so many people still have issues with using the internet appropriately. Search engine optimization is one powerful tool that many people use when they are looking to increase the level of relevant traffic to their website, but remember, that like any tool, its efficiency depends on the employer. Take a look at a few of the reasons why so many SEO campaigns falter and fall, and often are unable to rise again.

Bad keywords are one of the first culprits. Look at the text on your website and really think about whether it reflects your company. Will the people who are searching for your services know to use those terms? Bad keywords can work in two different directions. Firstly the keywords are too specific. They are only understood by other professionals in your field, and someone who isn't aware of the ins and outs of your business would never think to search for them. Over-generalization is similarly a concern. With keywords that are too generic, you will simply bring irrelevant people to your site who have no actual interest in what you have to offer.

SEO also means that you have to take into account the format of your page. Are things placed in a logical way that will draw people? Have you made sure that your page has enough content to draw people to it? Part of good page optimization is ensuring that your website has a good place when it comes to link building. The more people who link to you without you offering a reciprocal link, the better your rating goes. Link building is one aspect that the Google search engine uses to push you towards the top of your search page, so make sure that you don't ignore it when you are thinking about optimization and content.

Some companies who try to avoid these mistakes contract with SEO consultants, but even there they might find that they are working with someone who uses illegitimate means to bulk up your numbers. Some warning signs include multiple names, the ownership of shadow domains and a guarantee of rankings through obscure keyword phrases that you would have gotten anyway. Beware of companies that give you a strange feeling or refuse to explain how your website would be getting the hits. Although there are many of them, the concepts relating to SEO are fairly straightforward, so if you catch someone being secretive, make sure you find out why.

When you are looking to conduct an SEO campaign, unless you are a specialist in the field yourself, you should consider consulting with a professional. A professional who cares about his or her work and is dedicated to making your site a success can easily save you from the blunders that could cost you in time, resources and money which is important to any business.

by: Derek Roger

All You Need To Know About Pay Per Click Advertising

What is Pay Per Click Advertising?

It is just as it sounds. You place an advertisement, usually text or graphic, and you pay each time someone clicks that advertisement. Sounds simple enough right? Though simple, it is a very powerful form of advertising that in many cases makes more sense than other methods of advertisement. How does Pay Per Click Advertising work and why is it the best choice for your business? That is a good question, let's have a look.

Targeted Audience

With Pay Per Click advertising, also known as PPC, you have the ability to target your unique audience. Sure, you have other methods of advertisement that may target a portion of your customer base, but with PPC, you have a more defined method of targeting. You target your specific customer base with solid keywords. These keywords are crucial to your advertisement. If you operate a chocolate business, you might use keywords such as chocolate, chocolate candy, candy, gourmet chocolate, and the list could actually continue to grow.

However, what makes PPC so useful is that it incorporates these keywords to make it work for you. Your pay per click advertising will not show up until a user searches for your keyword terms. The next way that PPC works best for businesses is that it works well within your budget.

Costs and Budgets

The great thing about pay per click advertising is that it is designed to work within any budget. With many sites that promote PPC advertising, you have the ability to define just how much you are willing to pay. However, it is important to note that you will likely be in competition with other businesses, depending on your keyword. The more you pay per click the higher you will be on the search engine results; this is of course dependent upon your competitors and what they bid to pay as well.

As your pay per click campaign goes along, you will have the ability to monitor your campaign. If at any time you feel that your specific campaign is not working as well for your business as you had hoped, you can change it, add another, or delete the campaign as you see fit.

What makes pay per click advertising so appealing is that you are only charged when someone clicks on your advertisement, hence the name pay per click. With other advertising methods, you are charged when your advertisement is displayed or rotated. With PPC, you pay only when a potential customer clicks on the advertisement to visit your website. This is a great cost efficient method of advertisement.

Just Works Better

Pay per click advertising just works better because you know, if you have chosen the right keywords, that when someone clicks on your ad to visit your site, that they are doing so because they are truly interested in what you have to offer via their search terms. This means that each and every person that clicks on your advertisement is a targeted potential customer, which means more likelihood for a sale or membership.

by: Derek Rogers

What Makes People Believe On Your MLM Business?

The simple truth about the network marketing business opportunity is that people don't join your business, they join you and a positive aspect of a network marketing business opportunity is that it is a long term endeavor and many ordinary people can financial freedom by putting in sincere and hard work. For many people, having home business network marketing is their only realistic hope of making an extraordinary income.

Internet

Internet home business network marketing is one of several home business plans you can have. Internet work at home network marketing is a powerful business tool to use to generate more money for your home business. And one reason why so many people of all ages are interested in network marketing is the “Internet”. Thanks to the Internet now it is possible to build a worldwide business of your own in a very short period of time with a very simple secret to success in Internet based network marketing which is a simple duplicable system that anyone can follow. The Internet now enables network marketers to build national and international businesses from the comfort of their home. Most internet businesses that people become involved in these days are actually home based Internet businesses that require a strong network marketing component for success.

Trust

You need to build a degree of trust with your prospect in fact, it's not the products or the business opportunity which will ultimately attract them into your business but believe it or not, it will be you. So, build trust and watch the cash roll in. People will usually open up to you a little more, and thus starts a relationship built on trust. The more people see your name, they more they will grow to trust you and listen to what you have to say. It can be really daunting and scary for people new to the world of online MLM, and sometimes the only person they trust is you. It's not that there is a lack of leads or a lack of opportunity seekers out there; it's the fact that there are now so many so-called lead generation companies and even individuals marketing to the industry that it's almost impossible to know who to trust and who has the best leads with the best price with the highest quality. Honestly, I do not trust any business plan that offers to pay income without you doing any work.

Conclusion

The next step in your quest to find a great network marketing business opportunity is the products the company offers coupled with the compensation / marketing plan. The best ways to learn a network marketing business opportunity are to do the business, and build up your own trustworthiness. For more information about Network Marketing, make sure you follow the link in the recourse box below now.
by: Tsuyoshi Suzuki

Network Marketing Success Is Not Difficult

If you are looking for network marketing success, I would like to tell you that success in network marketing is not magic: there are no secrets. The MLM Presentation system is key to Success in Network Marketing. To achieve success in network marketing, it is helpful to know the characteristics of successful people.

Leadership in Network Marketing is boldly taking on the responsibilities and commitments of creating an empowering environment and a path to success that people willingly follow. That is The Secret to Network Marketing, as it is all about creating a success in your group, with people who want their life to burn with Success, not mediocrity. With so many people online boosting about their success with a particular network marketing opportunity, it should be obvious that your joining the wrong programs and doing nothing to create your own destiny.

There are many people who spend their time talking and just dreaming about Network Marketing Business Success; but never making the effort to do anything about it. Many people have phone-phobia and I am amazed that they can talk to anyone on the phone about most anything, but when it comes to this network marketing, they freeze up and many cannot do it. So many folks in Network Marketing will have the same year they had last year, and the year before, because they have not set any goals that will focus and inspire them to greater success in their Network Marketing business.

You MUST get off to a fast start in Network Marketing, because this will be the start of creating a habit of quick actions and focus. When I was starting, my team got off to a blazing fast start and a blazing fast crash, because we lost sight of our Ultimate Objective in Network Marketing. Your FOCUS on what to EXPECT is a HUGE part of your success in network marketing and your focus always seems to be what you end up with in this industry.

We all know people in this industry who are sought after and respected and almost without fail it is because of their unshakable commitment to success, to their people, and to Network Marketing. Many people in Home Based Businesses and Network Marketing operate their enterprises today with little or no Power of Success in them. There can be many reasons for giving up on MLM, but we have found that there are basically three major reasons that people never reach Success in their career.

You will hear that many times and it is a sign that new beginnings are at hand, and many people are looking at doing better in 2007, and enlarging their MLM business and paycheck in Network Marketing. You want to find the people that are motivated for your business, and talk to them.

It could be considered a 'Combination" to the Lock of Success in Network Marketing. It's What Rules the Journey of outrageous and radical MLM and Network Marketing. Leadership -- true, pure, unbridled leadership -- the most powerful force in Network Marketing success.

You can do whatever you make your mind up to do in Network Marketing -- as long as it is powered by the heart. Empower yourself with skill to make affiliate marketing or MLM network marketing work for you.

by: Tsuyoshi Suzuki

How Does Internet Marketing Work?

Introduction

Internet marketing is a component of electronic commerce. Internet marketing is by far the fastest growing advertising method for all companies in this day and age. Internet marketing is about people knowing each others interests, values and preferences. Internet marketing is becoming one of the highest return-on-the-investment strategies these days.
Engine
For the most effective Internet marketing, you'll want to make sure your site is listed in the following search engines and directories:DMOZ. What I can't emphasize enough is that you take the time to find the right search engine submission category, and if your business is regional or local, make sure you submit there instead of the main areas. Also be sure to read the search engine submission guidelines carefully. If after a few months you find that your site is still not listed in the search engines, go through the search engine submission process again. Effective Internet marketing Effective Internet marketing starts with Search Engine Optimization (SEO) and is comprised of optimizing the content, specific keywords, and over all design of your web site in order to ensure that your site attains maximum exposure to search engines. Google, Yahoo, MSN, and other major search engines use search engine software known as robots. Once a site is submitted to the search engine, the robots, also often known as search engine crawlers or search engine spiders, analyze the content of a site as well as other search engine criteria such as the accuracy of the website coding (ie: clean coding) to establish content relevance and overall website relevance.

Site

Internet marketing does not simply mean 'building a website' or 'promoting a website'. Somewhere behind that website is a real organization with real goals. Internet marketing strategy includes all aspects of online advertising products, services, and websites, including search engine marketing, public relations, social media, market research, email marketing, and direct sales. These include e-commerce, where you sell goods directly to consumers or businesses; publishing, where you sell advertising; and lead-based sites, where an organization generates value by getting sales leads from their site. At one time, Internet marketing consisted mostly of having a Web site or placing banner ads on other Web sites. Since most home-based businesses don't have a physical location, a Web site provides an inexpensive means for prospects to get to know what you do or what you sell and can even be a "storefront" for selling goods and services directly.

Conclusion

Internet marketing is any legal activity intended to bring traffic from a search portal to another Website. Internet marketing is becoming one of the highest return-on-the-investment strategies these days. The decision to use Internet marketing as part of a company's overall marketing strategy is strictly up to the company of course, but as a rule, Internet marketing is becoming an increasingly important part of nearly every company's marketing mix. That's why Internet marketing is all about networking and communication.
by: Tsuyoshi Suzuki

Internet Marketing And A Future Financial Focus

One of the prime motivations for Internet marketing is that you don’t want to be in the same place you are right now - in 12 months.

In every business the predominant idea is to set goals that help you conduct business smarter, learn lessons faster and bring more business to your site.

The problem is many entrepreneurs tend to stay focused on their bottom line and to product fulfillment issues. By doing so they may indeed find themselves in the same place 12 months from now. They may also find their business has declined in total sales revenue.

How is that possible?

This is an interesting question especially when, from all appearances, the business owner IS paying attention to their business and that the sales are brisk. It can also seem baffling when it appears that the business owner is busier than they have ever been.

The problem may be that some of the details of business should be delegated to other employees, especially if the business is of significant size.

The sad truth is some business owners are spending too much time in the mailroom and not enough time in long-term strategic planning. Online business grows as new ideas are developed and implemented.

It is not unlike an architect spending all his or her time developing the entryway of a new luxury hotel while failing to draw up plans for the rest of the building. It looks nice from the outside, but the inside is in disarray.

What this means, in the broadest terms, is that you need to pay attention to all aspects of your online business. If you don’t feel adequate to manage certain aspects of the business then find someone who can. When you neglect certain aspects of your business you will almost always run the risk of a loss of long-term business. You will also be subjected to feast or famine cycles where you may have more work than you can handle for a period of time and not enough work for an equal or greater length of time.

It’s a given that you find your business to be an important part of your life. You have invested a lot in the success of your business and that investment is too great to simply allow glaring marketing omissions to go unchallenged.

Sometimes business owners adopt an out of sight - out of mind mentality. They avoid those things that are not on their immediate radar. They push back all those things that are not fires to attend only the tyranny of the urgent.

Internet marketing is one of the very first things to be cast from view for many businesses. The reason this is true is because the role of marketing seems to have little intrinsic value for those online shops that are currently doing a brisk business. It appears to be a sign that they did everything right and can move on to the role of bean counter.

Learn the art of balancing your business interests and include marketing as a prime component for achieving future goals.

by: Scott Lindsay

The Quickest Way To Learn French

Did you realise that it is now easier than ever to learn French fast and for free? Yes that right for free! I have some great ideas that won't cost you a dime. These quick yet effective methods are proven to get great results in less than two weeks. Read on to learn more...

The first thing you need to do is to visit your local library. If you're not a member, then all you have to do is join - don't worry it's free. First start buy checking out all the book they carry on French learning and French Tuition. Guess what, not only will they have shed loads but they are all free to lend. Don't stop there. Move onto the audio section. Yeah that's, right libraries don't just carry books these days. Get yourself some French audio courses – again these are usually free, if not it'll only cost about two bucks to rent for the whole week. We're still not finished – now move on to the DVD section and look for some French DVD tuition. Look at just how much French tuition there is on offer – and the best part is, it's all free.

If you were shocked by how much free stuff they've got at the library then your gonna be amazed by how much free stuff you are going to find online. Lets start simple – you're going to need to use a search engine. You can use Goolge, Yahoo or whatever you prefer. Now start looking for some French websites, it doesn't matter what ones, just as long as the text is written in French. The next thing I want you to do is to try and read it. “What on earth?” I hear you shout. Calm down – just give it a try. You won't understand very much in the beginning, but the more you do it the more you'll understand.

Make sure you check out what's going in your local community. Get down to your local, book store, coffee house, college or library and check out some of the notice boards. I bet you'll find either a French group or some French evening courses. These groups and courses are usually free or very inexpensive to join. What a great way to meet new people! You'll actually be able to have real life French conversations with real people.

Take a trip to the movies. No, this isn't an excuse to check out the current Hollywood blockbuster – you've gotta watch a French film. Don't worry, they all have subtitles, so you'll be able to understand what's going on. Not only will you be entertained, but you'll also be improving your vocabulary and pronunciation. Its a win win situation. If they're aren't any films showing at your local cinema, then visit a video store and rent some – this is a even cheaper option.

Did you ever imagine that learning French fast and for free could be so much fun? I hope my suggestions have made you realise that learning can take place outside of the classroom.

Learn French Guide

Learning French is now easier and more accessible then ever. I have put together a list of the top four ways to learn French. Hopefully this will help you choose best possible French tuition option for you.

Learning a new language doesn't have to take hours each day. You'll find that most modern language courses understand how busy people are, so they create courses that require less than 20 minutes study time each day. I am sure you could spare 20 minutes a day out of your bust schedule to gain a new valuable skill. These short daily sessions help you retain more information and are a great way to keep you motivated.

Have you ever thought about using your time more effectively? I am sure there are times during you day that you could fit in some extra French tuition. What about during your commute to work? Maybe even during your lunch break? Think about it? Could you squeeze in some extra French tuition into these times? Most modern courses can be purchased in CDs or MP3s formats. All you would need to do is upload the tracks onto your Ipod and take it to work! The last thing any of us want to do when you come home from work – is work some more. If you use your time more wisely you won't have to.

Have you ever though about teaching yourself to learn French for free? I know it sounds crazy, but it's easy if you know how. The best way to start is to simply use your ears. Get on-line and listen to some French internet radio stations. The more you listen the more you'll realise the similarities between English and French. Before you know it you'll start to understand some of the things they are saying – you'll be amazed how quickly this will happen. Another great tip is to rent some French movies from your local library. All foreign movies now have English subtitles so it's understand what's being said.

If you want to learn French very quickly then you may want to think about one 2 one French tuition. This can be quite expensive, but you will be able to speak and understand French in no time at all. If you are serious about learning another language, and are prepared to pay for it then this is definitely the way to go. A great less expensive alternative is to attend an evening class. You won't receive the same amount of individual attention, but expect to see some pretty impressive results in a relatively short amount of time.

Hopefully my top four ideas on French tuition have enlightened you, and help you get a step closer to learning French.

by: Jane Morgan

Learn To Speak French Free

Do you know that you can now learn to speak French free online? All you have to do is know where to look. I have put a list of the four best places to start looking. If you follow my simple ideas you could start learning French for free online - today!

Do you ever come across French words and have no way of finding out their accurate English translation? If so, the Google language tool may just the thing that you've been looking for. It so simple to use and best of all it's absolutely free! Go to the Google search engine and type – “google language tool”. Click on the link and you will be taken to the translation page. Type in the word, choose the language (in this case it will be French), then choose the language you want it translated into (this will be English), hit enter and you'll have instant translation. Remember this can work the other way too.

There are hundreds if not thousands of online companies that will try and sell you all kinds of online French courses. Because there is so much competition, these sites will often offer freebies as incentives. Some will even offer free trails of their products with no obligation to buy. Why not take advantage of this? All you would need to do is sample a handful of these courses and you'll have enough French tuition to last you the next couple of months. When you eventually run out, all you would need to do is sign up for some more free courses. It's so simple and you'll never have to spend a dime!

I am sure you have heard about the new craze of streaming video sights such as youtube.com and Google video. You can literally find clips on any subject you search for. Have you ever thought about searching for French tuition? Give it a try. You'll be amazed at how many free video clips there are available. You don't have to stop there, you could even check out some current French TV and music Videos – the possibilities are endless.

There are numerous websites such as the UK site bbc.co.uk that simply offer free tuition. All you have to do is know where to look for these sites. Fortunately, there are search engines that can do all the hard work for you. All you need to do is type “learn to speak French free online” and hit enter. This search will instantly return one and a half million sites for you to choose from (depending on your internet connection). You don't have to look at all of them out (that would take forever), just check out a handful from the first page and you will bound to find some great information - free of charge.

Most people underestimate the amount of free information that is available to them via the internet. I hope my handy hints have helped you realise just how easy it can be to learn to speak French free online.

by: Jane Morgan

Invest In Yourself – Your Career, Future Income Stream, Education And Training

The advice often given to young couples starting off in life is “Not to buy what you cannot afford”. The same basic advice should be heeded by many. If you cannot afford it- then do not buy the item. But what of investing in your own future in terms of an investment in your personal education or training as well as investments in your own personal career. Is this not getting ahead in life? Is this not money well spent? Even if you have to borrow and go into debt is this not money well spent?

If at the end of the day , year or decade you will be much further ahead in position , salary as well as benefits in addition to “job” and “personal” satisfaction is this not money, time and effort well spent and allocated. ? Indeed it is and can well be.

In the case of your education a dollar borrowed now will result in better jobs- that you will most likely find more challenging and enjoyable , and have a lot more financial reward than a job on the status scale – say as a bus driver or a technician doing oil jobs at your local Wal-Mart. In the case of a vehicle or car loan it may be a godsend. If your vehicle is not reliable – then how can you show up on time, keep your job without an image and reputation of reliability? Not only do you want to keep your employment and income associated with the job but also the job references from your employment superiors for use with other employers for better positions and pay, or for promotion within your present organization. You may even run into a case of promotion within your present firm to another branch office or plant. Not having reliable transport may limit your promotion offerings and flexibility. In addition, if you take out a loan to purchase that vehicle, you may well have upscaled and upgraded your car or SUV, from the models that you most likely would have purchased. By doing so, and driving a higher grade auto model, you may well appear as a more established, senior, more experienced and established employee as well as individual. Fortunately or unfortunately in life most comes down to appearances and perceptions.

There may be a much better and / or better paying job but its way across town, or in an area not served by the bus transit system. Or it may be the case that there is bus service - but if devours a good two to three hours a day of travel time. Good bye to your personal social life. You may have all the money in the world – the wealth of Bill Gates Himself and yet no time or energy to enjoy it. So much for all that pay of that new wonderful job.

A real step foreword as they say. It is always a case of reward versus cost or cost versus benefit. It is a case by case analysis.

In addition you should think of additional or add on costs. Do not stretch yourself too thin – financially. A course at university may not be offered in your calendar year – you will have to complete your schooling fully at a later date than expected. A course may be full – ditto for time delay. Or you may even have to repeat a course or change plans along the way necessitating longer time duration of studies. Leave a buffer of funding both for yourself and as well with the agency that provided the loan – be at bank, savings and loan, credit union or even parents or relatives. Don’t break the bank so to speak at the first step. The same analysis of benefit versus costs prevails in the car / transport / job scenario situation. Many people will drive across town for a bargain to save a dollar and spend $ 10 on gas costs in the process. Incorporate the price of gas into your final net salary not as an aside.

Lastly and most importantly – always pay your bills. Never take on more than you can chew, or in this case afford. Before making that commitment for a loan or undertaking always evaluate carefully before signing on the bottom line. It’s not only a matter of convenience. Your credibility itself is on the line, in addition to your personal honor and integrity and reputation. Pay your bills on time – even earlier than required. This applies to all loans – whether they are for rent, mortgage, utility bills, bank loans, charge card payments or student loans. If you cannot pay in full, then at least pay a bit above the minimum payment. If you are really stuck then contact the lender. Explain the situation honestly. Make a commitment and follow through. Remember the whole point of the exercise was your self improvement – an investment in yourself. To not take the exercise seriously is to shortchange yourself and your future opportunities as well as income stream in the future. To borrow for yourself and personal gain make prudent sense.

by: Maxwell Z. Rubin

How To Generate Emergency Money NOW!

Over the past 11 1/2 years, I've created dozens of information products, and sold hundreds of affiliate products. I've discovered what does and what doesn't work in quickly creating AND marketing information products.

I've also shared with dozens of clients, and thousands of subscribers, my very successful methods for earning a living online. When I say shared, I'm referring to those who were willing to listen and apply what I taught them. Those who listened, but didn't do, aren't counted in that number because to me "sharing" is a two-way communication.

Today, I'd like to share with you exactly what I've instructed dozens of people to do when they've came to me with cash-flow emergencies. These were people who usually came to me looking for a loan or a hand-out. Instead, I usually had them do what I'm about to share with you.

I've learned over the year that giving handouts too quickly only conditions the person to come back a few weeks later for another handout. I believe that it's important to teach them a proven method for extricating themselves from such situations.

Here's the exact plan that I've directed many people to follow:

1) Look around you, and identify two large, related problems that you could create two information product as solutions to. These need to be painful enough problems that people are acutely aware of, that they desperately want to solve , and that they'll pay for good solutions to.

You generally want related problems because the plan calls for selling both solutions to the SAME people. You're going to sell the first solution through affiliates, giving them the majority of the money, and then you're going to keep at least half of the money on the second (backend) product.

You're going to set up you sales process so that you "lead" with one product and then offer the second product as an upsell, or special offer after the first purchase is made.

The reason that you're going to pay your affiliates so much is that you need them NOW. Without their enthusiastic promotion of your products, this plan often CAN'T work very quickly.

The most CRITICAL part of this whole plan is step 1, and the most CRITICL part of step 1 is making sure that you identify a real problem that people actually want to solve. Otherwise, you end up creating products that no one will buy.

When I look at why products fail, the number one reason (in my opinion) is that demand wasn't verified beforehand).

Teaching you how to do the research is beyond the scope of this short article, but it only needs to take an hour or two. It IS too important to skip. An excellent guide to conducting painless research is Steve Wagenheim's "Niche Research Revolution."

If you need help with the research, it's at: http://TheRealSecrets.com/SteveWagenheim/

2) Create the solution (product), or better yet, modify and improve on an existing solution.

If you are good at researching, or already an expert on a topic, then by all means write an ebook on it, or create a piece of software that solves a big problem. At the same time, in many niches you are surrounded by thousands of experts who have already done the majority of the work for you. They've already created the product and will often sell (or even GIVE) you the rights to it. Then all you need to do is refine and improve on these product that you have "Private Label Rights" to.

Just go to any search engine, and do a search on your keywords plus the term "private label right" or "PLR," and you'll locate dozens of sources. Alternatively, just visit my blog, and you'll often discover dozens of people giving away private label rights for various reasons. That blog is at: http://WillieCrawford.com/blog/

Simply sit down and refine those PLR products (where someone has already done 90% of the work) into something truly valuable.

3) Get a few people to critique your product, offering you feedback that both allows you to improve your solution and that perhaps you can use as testimonials. After your product is created, simply post on a discussion forum (after confirming that it's permissible) that you are looking for product reviewers. You'll get dozens of volunteers.

If you don't get dozens of volunteers, I would take that as an indication that you haven't really found a painful enough problem... at least not one that that particular community cares about.

Do one product all the way through until it's ready to launch and then do the other one. For many people, doing them simultaneously is too confusing.

4) Set these products up for sale with their own affiliate program. Use a system such as Rapid Action Profits that allows you to pay instant commissions. The instant commissions are "key" because instant cashflow is as important to many of your potential affiliates as it is to you. You'll recruit lot of affiliates who are promoting your products almost on impulse.

That's great!

You want people who will promote your product today rather than a week or two from now.

I recommend Rapid Action Profits as the affiliate program platform because it's inexpensive, easy to set up, and you can use it on as many different websites (with as many different products as you want) after purchasing the software just once. I use it on over a dozen websites. You can get RAP here: http://TheRealSecrets.com/RapidActionProfits/

Rapid Action Profits is designed to work with Paypal, meaning that you don't need a merchant account, and that anyone with a Paypal account can become one of your affiliates.

5) Recruit affiliates by posting to forums that have a "joint ventures" section. Post to communities set up to facilitate your recruiting affiliates such as JV Alert and The International Association of Joint Venture Brokers.

Announce to your email list that you are looking for affiliates.

Private Message (PM) or email ideal affiliates that you've noticed promoting similar products, and ask them directly to promote yours. Be very clear in these communications or you're likely to get declined or to not get firm commitments to promote your products.

6) Turn customers into affiliates. Email customers who have purchased your previous products thanking them, and pointing out your new product(s). Explain why it's a match for them and rather than focusing on making a sale, make your focus recruiting them as an affiliate (if appropriate).

Set up your autoresponder system so that any time anyone purchases your product they are automatically invited to become an affiliate. Consider adding a blurb right on your download page that invites them to join your affiliate program.

Your best potential affiliate ARE those who know and like your product, so it makes perfect sense to recruit customers as affiliates.

7) Use article marketing to generate interest and find customers. Write a 500 - 1000 word article that:

a) Describes the problem that your product solves.

b) Explains why this really IS a problem that they DO want to resolve.

c) Proves why your product is the perfect solution.

Submit these articles to every appropriate article directory that you can locate as well as post them on your blogs, your sites, and on discussion forums that have article sections. If you can afford it, use an article submission service such as ISnare.com or ThePhantomWriters.com. This will save you considerable time and quickly get your articles in 100 times as many places.

8) Leave "the land of excuses" and just do it! Make the decision that you're going to implement this plan, and then instead of looking for reasons why you can't implement it, look at the very real reasons why you MUST implement this plan.

Acknowledge that the key to the success of your plan is taking massive, immediate action, and refusing to EVER give up.

9) Update, test and track your sales process. As your articles, affiliates, and emails drive traffic through your site, evaluate how well your sales letters are converting. The ability to split-test, and determine the exact conversion rates for your sales letters is built right into Rapid Action Profits. Test four or five different versions of the sales letter changing only minor things on each one, such as the main headline or the number of testimonials.

When you discover one sales letter that works better than others, keep the one that is working, but then create a slightly different version of the winner to test against your new "control."

10) Rinse and repeat. Once the sales start coming in, and you see that this formula does indeed work, use the same system to roll out other products. You are now building an army of active, happy affiliates. Offer them other, equally-lucrative products to promote.

Don't allow the momentum to stop once you get it going - that's incredibly wasteful.

11) IMPORTANT: Slow down enough to act rationally rather than in desperation. I put this step at the bottom because I want it at the top of your mind as you get started.

As you implement this simple, proven plan, make sure that you take a deep breath and don't act out of desperation. People who feel like that "HAVE" to get results today, often make very bad decisions. Slow down enough to make sure that you're actually doing each of the preceding 10 steps, and in particular make sure that you really confirmed that what you're offering the market is something that they want.

I've watched dozens of people use this exact method when they suddenly found themselves needing to make a house payment, pay a medical bill, or catch up with mortgage payments... and their bank balance was "less than zero."

This system does work. If you really examine it, there's nothing magical or mysterious about it. It's just common sense, and taking massive action. Now it's time for you to apply both :-)

by: Willie Crawford

5 Essential Ingredients of a Successful Online Work at Home Business

The internet changes daily as far as what works and what doesn't when it comes to making money online.

If you are new to work at home online businesses, your head can spin with all the hype, sales pitches , and outright lies as far as the reality of starting up an online home based business.

There are however a few things to look for in your search for a work at home business that can become some nice additional income, or even better, your "job". Working at home, generating $1000 a day is far from what I call a "job".

To help ease your frustration, and point you in the right direction for what you should be looking for in today's online marketplace, the following summarizes the 5 essential ingredients in a winning work at home online business opportunity.

Later in this brief overview, I will offer a "secret" to online success that is rarely mentioned in the many articles written on the subject.

1. SYSTEM- This may be the most crucial item to your success. You need a System that generates prospects, educates them on your business opportunity, sorts and weeds out those that are not interested in your offer, then closes the sale at a conversion rate that ensures profitability. The System must be as automated as possible so you aren't spending hours cold calling or following up with people that are probably not interested, then trying to use your sales closing skills to make a sale.

Think of the successful off line businesses such as McDonalds, Tim Hortons or Subway. Do you think they could duplicate those businesses all over the country, setting up new franchise owners to run these businesses, without a SYSTEM that works?

2. BIG Profits- This is important as the advertising needed to result in sales can be quite costly. For some $1000 price point business programs, it isn't unusual to spend $200, $400 or even $600 to make that $1000 sale. Of course, there are ways to also spend $0 in advertising, but the reality is advertising is often on the range where to make $1, you may need to spend $0.40. Your profit is still $0.60. Would you do that over and over if you had a automated system in place to make this happen? Big Profits allows enough profit so your advertising cost is well covered by your selling price. You can't do much advertising to make a profit on selling a $20 ebook for example.

3. Hot Products- Yes, the product must be tangible and have use and value. There are many new business opportunities that offer $75,000 or more worth of downloadable products that sell for $1000. That's pretty HOT, and full of value. Having a product that can be downloaded, means NO shipping. Now that is just way too easy.

4. Leads and Traffic- This is probably the most perplexing for most new work at home business owners. An online business will never make any money without a source of leads (prospects). The key to providing leads to an online business is they need to be targeted.

This means you need to advertise to a niche market of people looking for exactly what your offers. Seems so simple a concept, but so may people struggle in building their prospect list.

5. Support and Training- as with any business start up, you need to learn your work at home online business program.Make sure that your business program has ample training and resources so you know exactly what to do to get those prospects to your System. This is not always easy to figure out when doing your due diligence on an offer.

As a suggestion, make sure you ask for examples of where and how you will advertise. Also ask where will you get the wording for the ads,who will write the ad copy and the followup messages, what the conversion rates are for your system. If your sponsor can't provide good answers, then they may not be that successful themselves.

This is just a brief overview of what today's online business programs need to cut through the many offers out there and make your business stand out to others.

Earlier I mentioned I'd offer a "secret" to successful online work at home business programs that is rarely mentioned in the various sales pitches. The true secret just might be you.

Most people do not realize they are starting up a real business. There will be ups and downs, profitability may not come overnight, or you may expect riches in the first few days.

I am sure some people have had such success, but most starting out, very likely start with leads, no prior list of prospects, and a small advertising budget. You then need to make good decisions to leverage your sales to grow your business.

The best way to accomplish an online business start up is with the very best automated SYSTEM. Then you can spend most of your time on advertising and growing your prospect list- leaving the rest to the system to close sales which will deliver you paying customers. Then you can train your new customers to do what you know how to do!

For more information on automated systems, please take a look at our main business review website. To your success!

http://www.businessreviews4you.com

by: stan tomaszewski

Secret Search Engine Optimization Strategies: How to Turn Keywords into Conversions

Are you focusing your search engine optimization efforts on getting tons of traffic from the search engines?

If you answered yes, then I am about to tell you something completely different from other Internet Marketers.

Forget about getting tons of traffic from the search engines. Get LESS traffic that converts MORE!

The Secret to Turning Keywords into Conversions is to Keep Your Keywords Focused

For example, if your site sells an all-natural remedy for acid stomach problems...

You start to do your keyword research and you discover that the keyword phrase "natural remedies" has 288 daily searches. But it has over 2,000,000 sites competing for it.

While the phrase, "acid reflux natural remedies" has 67 daily searches with just over 11,000 competing sites.

Do you want to spend all your time and effort trying to optimize your website for the first keyword phrase?

You may get more searches, but you'll never know how many of those searchers want to buy your stomach acid remedy. Not to mention the HUGE number of competitors the keyword has!

Or would you go for the second term, which only has 67 people searching for it -- knowing those 67 people are looking for EXACTLY what you offer? And, it has a MUCH lower competition number to boot!

Obviously, the second term is better!

Sure, you might get less traffic -- but the visitors you DO get will be MUCH more likely to buy your product.

Why You Will Make More Money with Less Traffic That Converts More

People search the Internet to find a solution to a problem and not necessarily to buy something. So what problems will they solve by coming to your website?

Think of a keyword as a "problem statement" that someone would type into the search engines.

When you can match your keywords to the exact problems they're trying to solve. You'll attract the BEST visitors to your site so you can focus all your optimization efforts on them!

Here are some more keyword research tips that will help you turn keywords into conversions…

Top Search Engine Optimization Tips for Finding Highly Focused Keywords That Will Bring the Absolute Best Buyers to Your Website:

Check your server logs. See what keyword phrases people are actually using to find your site. If there's something relevant that you've overlooked, build a page focused on that keyword phrase.

Also look for keywords that are causing people to leave right away because they're not finding what they're looking for. Ditch those keywords immediately.

Look for "intention." Say you sell cross-country ski equipment. People can come to your website looking for different things.

For instance:
They're looking to buy a specific product
They're looking for product reviews
They want information on how to get started in cross-country skiing
They want used or discount equipment
They want to know what kind of equipment will be best for them
They want to know what's new and hot in cross-country ski equipment

Same products -- far different intentions!

If you optimize a page (or pages) for each different problem people are trying to solve, you'll give them what they're looking for…

That means they'll stay on your site longer -- and you'll have a better chance of getting them into the sales process.

Check out your competition. What keywords are your competitors optimizing for, and on what pages?

You can spy on them by going to their websites and looking at their code!

In your web browser, just go to View on the main menu and click on Source or Page Source to "look under the hood" of any competitor's site. Then you can see what they're doing right and what you could do better.

Find your best keywords with pay-per-click advertising. This is the fastest way to find out just how well different keywords perform.

Pay-per-click lets you run ads based on two or three different keywords at the same time. This enables you can track which ones convert best. Make sure the ads click through to pages that relate directly to the keywords.

Focus your SEO efforts on the specific keywords that describe EXACTLY what problem each page solves. Don't be tempted by more general keywords with higher traffic numbers. They'll never send you the traffic you want.

Follow these search engine optimization tips and you will turn keywords into conversions.

Keywords: how to make money online, how to start internet business, ways to make money online, internet marketing course, online marketing course, internet marketing training course, web marketing course, how to start an internet business, e business strategy, online small business course.

by: Derek Gehl

Top 3 SEO Tips of 2008

Since 1998 I've spent the first several months of each year looking for the very best search engine optimization (SEO) tips of the previous year's end. This year I've come across the best SEO tips yet.

SEO Tip #1: Make Google Alerts Your Personal Online Spy

Google Alerts is a great way to let the world's biggest search engine be your personal online spy. This takes search engine optimization insider info to whole new level. Here's an excerpt straight from Google....

"Google Alerts are email updates of the latest relevant Google results (web, news, etc.) based on your choice of query or topic.

Some handy uses of Google Alerts include:

* monitoring a developing news story
* keeping current on a competitor or industry
* getting the latest on a celebrity or event
* keeping tabs on your favorite sports teams"

As you probably guessed, it's the second one we care about most, "keeping current on a competitor or industry."

Here's how it works... Each time Google finds a reference to the query or topic you request you will be sent an email with the details. This is like having an online spy to make sure competitors are not using your protected keywords (trademarked names, company names, etc.) It's also an instant identifier to know when your site or product is mentioned in a news story or even when a topic is hot so you can take advantage of the situation. It's the easiest way in the world to stop competitors' dirty tricks and identify trends that you can take instant advantage of.

It's fast, free and works every minute of every day. Let Google Alerts (http://www.google.com/alerts) do your most time consuming legwork while you reap the rewards!

SEO Tip #2: Optimize Your 404 Page and Always Be Found

"Error 404: Page Not Found" is a blessing that most Webmasters curse. Why? Getting a visitor on any page of your site is fantastic! Don't blow the opportunity. Not only can you make your "404" page a valuable sales tool, you can use the following search engine optimization techniques to attract customers in droves.

• Use your main keyword in your title, add a "pipe" (usually above the Enter key) and then use your secondary keyword. Here's as example for an SEO site "SEO - Search Engine Optimization Tips"
• Add some keyword rich content using one to two keywords for the page. If you have less than 250 words on the page, just use one keyword and use it no more than three times total. Bold the first use and italicize the second or third use. Keep in mind this is an "inactive" page so simply tell the visitor what your site is about and whet their appetite with a good description. Something like this works well... "Thank you for visiting SEO (bold) Group, Inc. We are sorry you landed on a missing page but don't worry, if you're looking for the very best search engine optimizations tips (bold), you're at the right place..." This will go on for a couple paragraphs or as long as you'd like then end it with something to the effect of "Please Click Here (link) to visit our site map or click any link to the left."
• Add your site's standard navigation system (bar, column, etc.) as mentioned above.
• Make the look and feel of the customized 404 page match your main site as closely as possible with a template, matched palette, cascading style sheets, etc.
• Create a link to the site map page if available, and make the link easy to find. You want your visitor off the 404 page and into your main content as quickly as possible.

SEO Tip #3: Get (Even More) Serious About Linking

I saved the most important for last. If you want to do well on any search engine, especially Google, linking is THE single MOST important thing you can do. It's that simple.

Here are the five things you MUST do to make your site #1 on Google:

• Find the highest page rank sites linking to your site AND your competitors' sites.
• Run monthly link campaigns and snatch up the best of the above identified Web sites.
• Run regular checks on what pages are still linking back to your site. Alsomake sure they did not move you from a high page rank page to a lower one (don't get cheated!)
• Eliminate any penalized sites you link to; ASAP!
• Check your search engine ranking AND your competitor's for each of your keywords every week. Do this, at the minimum, for Google, Yahoo, MSN and Alta Vista.

Inside Tip: Keeping up can be a lot of work so a lot of SEO Consultants (myself included) use SEO Elite (http://www.SEOeliteWeb.com) to do all the most difficult and time consuming work.

One last thing to know is that Google was originally a college student's project created for the sole purpose of defining a Web site's value by the sites that link to it. Twelve years later this is still it's main job. Linking is EVERYTHING to Google.

These few SEO tips are the very best of the best so use them wisely. Best of luck!

by: Scott Jason